Emily Ratajkowski for Marella: Where Power Shoulders Meet Poetic Details
Emily Ratajkowski—model, author, and unapologetic advocate for self-expression—has turned her sartorial obsession into a collaboration that marries Milanese elegance with downtown New York cool. Partnering with Marella, the contemporary arm of Max Mara’s Dedimax group, Ratajkowski unveils a seven-piece blazer capsule that defies convention. Launching February 4, the collection is a masterclass in duality: sharp tailoring softened by sensuous cuts, office-ready structure transformed into after-hours allure.
The Blazer as a Second Skin
Ratajkowski’s design ethos mirrors her personal style—effortlessly fluid, yet fiercely intentional. “Blazers are my armor,” she declares, referencing their role in her life as a mother, activist, and global fashion icon. The capsule spans from an oversize, wool-cashmere hybrid designed for boardroom gravitas to a double-breasted leather iteration that doubles as a minidress. Denim and napa leather styles inject rebellion, while a midnight-blue version with a plunging back cutout whispers seduction.
Each piece is punctuated by Marella’s signature romance: a removable rose brooch, a nod to the brand’s Italian heritage, and a tonal palette that swings from classic black to fiery red. Prices range from $550 for the denim blazer to $900 for the leather showstopper—accessible luxury for a generation redefining power dressing.
Marella’s Global Ambitions
The collaboration arrives as Marella accelerates its global footprint. Fresh off inaugurating a Paris flagship with a sleek, minimalist redesign, the brand eyes London’s Marylebone, Munich, and a Harrods shop-in-shop. By 2025, Riyadh, Cairo, and Vancouver will join its roster, alongside expanded Bloomingdale’s corners. These spaces will spotlight Marella’s hero blazers and dresses, cementing its status as a bridge between Italian craftsmanship and modern versatility.
Ratajkowski’s Fashion Diplomacy
Ratajkowski, already the face of Marella’s fall 2024 campaign, brings her magnetic duality to the collaboration’s visuals. Shot against Lake Como’s misty vistas, the campaign juxtaposes tailored rigor with organic serenity—a metaphor for the collection itself. This partnership follows her recent ambassadorship with Intimissimi and campaigns for Loewe, Versace, and Tory Burch, proving her knack for balancing high fashion with commercial appeal.
As she prepares to star in Lena Dunham’s Netflix series Too Much, Ratajkowski’s Marella moment feels emblematic of her career: unafraid to blur boundaries, challenge norms, and dress the part of a modern Renaissance woman.
FAQs:
- What defines the Emily Ratajkowski x Marella collection?
The capsule features seven blazers merging sharp tailoring with sensual details like cutouts and rose brooches, priced from $550 to $900. - Where can I buy the Marella x Emily Ratajkowski blazers?
Available at Marella stores, their e-commerce platform, and upcoming locations in London, Munich, and Harrods starting February 4. - Why is this collaboration significant for Marella?
It aligns with Marella’s global expansion and positions the brand as a leader in contemporary, versatile luxury womenswear. - How does Ratajkowski’s design reflect her personal style?
The collection mirrors her love for blending masculine tailoring with feminine allure, emphasizing practicality and bold self-expression. - What other brands has Emily Ratajkowski collaborated with?
She’s partnered with Intimissimi, Loewe, Versace, and Tory Burch, and starred in campaigns for Self-Portrait and Marc Jacobs.
