VW’s $21,600 ID. EVERY1 Concept Targets Tesla’s Unkept EV Promises
Let’s be honest: Tesla’s $25,000 EV is the automotive equivalent of vaporware. And while Elon’s been busy tweeting, Volkswagen just dropped a mic — or, more accurately, a €20,000 ($21,600) electric hatchback that feels like it was designed by people who’ve actually driven in a city. Meet the ID. EVERY1, VW’s pint-sized answer to the EV affordability crisis.
You’ve gotta hand it to the Germans. While Ford’s out here hemorrhaging cash on EVs and Hyundai’s playing catch-up, VW’s doubling down on its MEB platform with something that looks suspiciously like a spiritual successor to the dearly departed Up! — but with enough modern tech to make your smartphone jealous.
The Skinny on the EVERY1
At 152.8 inches long (that’s 27 inches shorter than an ID.4), this thing’s as compact as your aunt’s Parisian studio apartment. But unlike her pull-out sofa bed, the EVERY1 crams in four seats and a trunk that swallows 10.8 cubic feet of groceries. The design? Imagine if a Polo and a Power Wheels had a baby that grew up listening to Daft Punk. Chunky fenders, a “flying roof” that dips like a baseball cap, and enough LED light signatures to make an Audi designer blush.
Under that cartoonishly cute body lies a 94-horsepower motor (yeah, we’re not talking Plaid territory here) and a battery VW won’t officially size — though our back-of-the-napkin math says ~35 kWh given the 155-mile range. Top speed? 81 mph. Translation: This ain’t your Autobahn cruiser. But for €20K in 2027 money? We’ll take that trade.
The Tech You Actually Care About
Remember VW’s software disasters? The EVERY1’s here to bury that ghost. It’s getting “over-the-air updates” — code for “we finally hired some Silicon Valley talent.” The cabin’s party trick? A Rivian-esque removable Bluetooth speaker wedged between the seats and a dashboard rail system that’s basically LEGO for adults. Tablet mounts, clip-on tables… it’s Ikea-meets-Apple CarPlay.
The Bigger Picture
VW’s playing 4D chess here. While the ID.2all arrives in 2026 as the “premium” €25K option, the EVERY1 swoops in a year later to undercut China’s SAIC MG4 and whatever half-baked EV Tesla eventually cobbles together. Both ride on MEB 2.0, the same platform that birthed the ID.Buzz, now stripped down to front-drive basics.
But here’s the kicker: This isn’t just about cars. After slashing 35,000 jobs in Germany, VW’s betting the farm on these EVs to survive the coming Chinese EV tsunami. As Thomas Schäfer (VW’s CEO) puts it: “This is the last piece of the puzzle.”
Specs Table
| Model | Production Start | Price (USD) | Range | Power |
|---|---|---|---|---|
| ID. EVERY1 | 2027 | $21,600 | 155 mi | 94 hp |
| ID. 2all | 2026 | $27,000 | TBA | 226 hp |
The EVERY1 isn’t perfect. The range is middling, the power’s laughable, and let’s be real — those production dates feel light-years away. But in a world where “affordable EV” usually means “$40K crossover,” VW’s swinging for the fences. Now, about that US launch…
Will the VW ID. EVERY1 come to the US?
Not confirmed. VW’s focusing on Europe first, where small cars rule.
How does it compare to the Tesla Model 2?
Tesla’s still hypothetical. The EVERY1 exists as a production-bound concept.
What’s the “flying roof” design?
A visual trick where the roof appears lower without compromising headroom — like a baseball cap’s curved brim.
Can VW ID. EVERY1 handle highway speeds?
Barely. The 81 mph top speed means you’ll be hugging the right lane on autobahns.
Why the removable speaker?
For impromptu tailgate parties — or because VW designers really love glamping.
